One
of the most effective and cheapest ways to attract customers is through Search
Engine Marketing. How does this work?
People
use "keywords" to search on search engines. When they type in your keywords
you want your web site to appear in the top 1-30 positions of the major
search engines. If you are not found in the top thirty listings, your site may
not be found at all like so many others.
How
to attract a steadily increasing flow of visitors who could turn into customers
It depends on how
your web site is set up. There are several ways to go about it:
- If
you have a web site with frames:
Search engines can only read certain information in the coding (which is hidden),
of your main page. They do not read what your visitors see. Our service will change
the coding that the search engines read. We feed your pertinent information to
them making your web site easier to find. The result is higher positioning in
the major search engines. Additionally we recommend building information pages.
- If
your site does not work with frames:
Each major page could be optimised
but it means change of your text. You might not like this idea. We recommend building
information pages.
- Information pages:
Information
pages can bring you traffic. Our service creates an information page for each
of your services or products. We include your specific keywords and make the page
fit the requirements of a specific search engine. Again, the result is a high
position. These information pages direct visitors to your home page.
This technique
is an Internet marketing science and art that requires a trained specialist. You
can learn it yourself if you feel inspired to do so. For more info go to JER,
America's #1 Online Training Center for "Internet Savvy Learners since 1994"
If
your time is scarce and you need someone to move your site to the top:
Let
me introduce myself:
I
am certified by the Coastal Carolina University, USA and bilingual instructor
for online search engine trainings offered by JER,
America's #1 Online Training Center for "Internet Savvy Learners since 1994".
